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Digital Solutions 

Insightrix’s strategists develops and implements digital marketing initiatives based on sound data and competitive intelligence. As a strategic consultancy with roots in research, we apply both qualitative and quantitative research methods to ensure we are using the most relevant methods to reach your target audience and achieve your brand goals.

We want to enhance your brand, influence buyers and help your business generate revenue through a complete suite of digital marketing solutions custom built to the needs of your business.

  • Website Testing

    • Custom testing based on your needs
    • Test copy writing & brand messaging
    • Run heat maps of index pages
    • Use real time feedback tools

  • Digital Insights & Analytics

    • Data visualization
    • Dashboard design
    • Personalized reports
    • Mobile optimized & designed

  • Brand Strategy

    • Customer Experience Programs
    • Brand audits
    • Media, blogs and review sentiment
    • Multi-channel ad testing (video, audio, ppc, etc.)

  • Search & Social Consulting

    • Search engine marketing (SEM)
    • Paid search marketing
    • Self-promotional workshops
    • Social media integration

  • Social Media Marketing

    • Social benchmarking campaigns
    • Online partner analysis
    • Automated marketing
    • Social media publishing & moderation

  • SMS Marketing Services

    • Promotional marketing & announcements
    • Service & billing notices
    • Hard-to-reach demographics
    • Emergency announcements

To collaborate on issues impacting urban youth in Saskatoon, Insightrix worked with the City of Saskatoon to create a branded digital event strategy.

 

The strategy was aimed at engaging youth through an interactive youth forum to spark a comprehensive plan for the youth and by the youth.